
Lotto celebrates its first forty years of cycling sponsorship and to do so has chosen a special jersey with the colors of all team jerseys since 1985.
With this colorful jersey, Lotto wants to pay homage to the past and cast a look towards the future, underlining the desire to continue investing in cycling. The jersey celebrating the 40 years of Lotto Cycling Team will be worn by both men and women on Sunday at the Tour of Flanders. The women will also wear it during the Vuelta. The colors are many and each recalls a specific team sponsored by the Belgian Lottery. Salmon pink for Predictor-Lotto, fluorescent colors of Lotto-Super Club. The bricks of Lotto-Caloi, the flame of Lotto-Adecco and the stars of the Lotto-Eddy Merckx jersey from 1985. All colors will be visible together during the Tour of Flanders, to remember the history of this team.
In 2025, the Lotto Cycling Team marks four decades of partnership between the National Lottery and the team, an unmatched result by any other cycling team in the world. The story begins in 1985, with the National Lottery to promote the Lotto brand, growing to become a familiar name in the cycling group, and this legacy will survive into the future. Lotto has played a fundamental role in shaping professional cycling, from developing young talents to growing Belgian cycling culture and achieving legendary victories.
"Lotto and cycling are inextricably linked. For forty years, the National Lottery has been investing in the future of Belgian cycling. We are a sponsor, but more than that, we are a loyal partner in developing young talents and a bridge builder connecting the sport to cycling fans. History and future merge in this unique jersey" - said Jannie Haek, CEO of the National Lottery - "The legacy of 40 years of Lotto, carried forward by cyclists who will shape the future of the sport. It couldn't be more symbolic. Moreover, it is a tribute to all cyclists, staff, and supporters who have been part of the great Lotto family over the past 40 years".
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